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Message Matters
Planning for a Change? Make Sure Effective Communication Is Part of the Plan
Effectively communicating changes is critical to helping your residents understand new programs, projects, or initiatives. Residents facing change need to…
Timeless Tips for Effective Internal Communications in Cities
Effective internal communication is the backbone of a well-informed and aligned workforce. Keeping everyone on the same page is key…
Lighten Up: Using Humor To Communicate Your Message
A little humor goes a long way in connecting with residents, making messages memorable, building trust, and transforming content into…
Practice and Repetition Ease the Way for Effective Communication
Effectively communicating the work of the city to residents, businesses, and visitors is an ongoing challenge as technology changes and…
‘The Dig’ Keeps Shakopee Residents Up to Date on New Developments
Shakopee developed a video series to inform, entertain, and direct the community to new city developments.
‘Mayor’s Minute’ Radio Segment Keeps Community Informed
The regular radio segment called Mayor’s Minute serves to share City Council activities and local happenings with regional listeners.
There’s a Time and a Place for Effective Storytelling
Storytelling is used in education, marketing, and leadership to convey messages more effectively and ensure they are remembered.
Small Ideas for Big Impact
The City of Victoria explores opportunities to protect and preserve the environment by looking to both innovative and tried-and-true approaches…
Create One-Pagers to Share Your Message With Legislators
Fitting your messaging onto one sheet is an excellent communication tool when city officials and legislators have limited time to…
Read the Comments, but With Care and a Plan
Ensuring your social media pages are informative, engaging, respectful, and legally compliant can be tricky. Use these tactics to help…